Then We Set His Hair on Fire: Insights and Accidents from a Hall of Fame Career in Advertising

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Then We Set His Hair on Fire: Insights and Accidents from a Hall of Fame Career in Advertising

Real Stories from the Advertising Trenches

I loved this book! Phil Dusenberry shares his unique perspective on advertising based on his experience as the Creative Director for BBDO in the U.S. Not only does the book teach -- it's also humorous and engaging because of all the true stories Dusenberry recounts. Must read for ad folks.

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Then We Set His Hair on Fire: Insights and Accidents from a Hall of Fame Career in Advertising
    by Phil Dusenberry
    ISBN: B000EXYZRW (Hardcover)

Ryan
Ryan's Rating :
5
(Sep 19, 2008)
I own this book. I have read this book 1 times. I have written a review of this book.